Latin America. Taking advantage of audiovisual technologies and solutions is no longer an option for companies that want to maximize the work dynamics that come from new work styles (remote, hybrid, face-to-face). The following is the analysis written by Jesús Santiago Pérez, Vice President of Communication Services, Ricoh LATAM.
Collaboration with customers and work teams more efficiently, boost productivity, more creativity, more accurate communication... These are some of the benefits that thousands of companies in Latin America are obtaining by using video conferencing platforms and video conferencing equipment in their workspaces.
It is not surprising that, as a result, the enterprise audiovisual (AV) market in Latin America is experiencing an accelerated evolution and the growth numbers reflect this. Global revenues from the audiovisual integration industry will reach 422 million dollars by 2029, all driven by the acceleration in the digitization of businesses and the adoption of advanced technologies such as the cloud or Artificial Intelligence.
In this context, what audiovisual technologies cannot be missing in your digital workspaces to take advantage of all the business benefits they provide? We explain them to you
1. If your goal is to provide an optimal experience for both your hybrid and in-person teams and you need meetings to be seamless and seamless, it's important to have innovative and more robust business collaboration solutions. For example, adopting video conferencing platforms with high-quality AV equipment, such as interactive displays and 4K cameras.
At Ricoh LATAM we are constantly developing state-of-the-art technology for digital workspaces, such as our high-resolution interactive displays, which enable the easy exchange of information. They are designed to develop, record and share ideas visually in multiple locations to increase productivity in new work styles.
2. To improve internal communication, sharing relevant, dynamic and real-time information in common areas, it is important that you visualize the use of digital signage. In recent years, this technology is growing in popularity, and many companies are using it for various applications beyond outdoor advertising. For example, they are implementing digital screens in their offices, stores, and factories, as these technologies allow information to be shared according to business needs in real time.
3. To achieve an improvement in operational efficiency and reduce manual intervention of audiovisual equipment, automation in AV infrastructure is required. To achieve these business benefits, at Ricoh LATAM we are seeing that companies are adopting videoconferencing systems and other technologies that allow the automatic management of their audiovisual equipment, such as turning devices on and off, scheduling events and adjusting sound and image parameters.
At this point, it is important to mention that artificial intelligence (AI) is beginning to be integrated into enterprise AV systems. Examples of its use include optimizing audio and video quality in video conferencing, predictive maintenance of equipment and systems, and the use of virtual assistants that assist in the configuration of audiovisual equipment in meeting rooms.
4. To ensure the constant and seamless operation of your AV systems and smart rooms both on-site and remotely, it is key to have specialized audiovisual managed services. For example, with Ricoh AV Managed Services, organizations can have on-site and remote support, both for audio and video tools and for users.
At Ricoh LATAM, as a digital services company, we have a wide portfolio of audiovisual communications solutions, a great offer validated by the market, which allows unified, easy and secure collaboration in workspaces.
These high-tech enterprise solutions ensure consistent collaboration from anywhere, with tools that improve communication with all participants present and connected remotely. In addition, these technologies offer analytics on the use and performance of the rooms, which allows us to prevent any future inconvenience.
And in this market, Ricoh is taking very solid steps towards its leadership. Recently, the American publication Systems Contractor News (SCN), through its SCN Top 50 Systems Integrators 2024 list, positioned us in the top 3 audiovisual integrators in the world in 2024.
To accelerate growth in this market in Latin America, in 2023 we acquired the company Videocorp, which has 40 years of experience in the development and implementation of innovative audiovisual communications projects and critical infrastructure for corporate clients in all sectors.
Text written by Jesús Santiago Pérez, Vice President of Communication Services, Ricoh LATAM.