International. For the fourth year in a row, ProductionOne, a top-tier event production company known for its expertise in high-profile live events, was selected as the AV provider for AutoZone's ESPN-televised Liberty Bowl halftime show.
Harnessing the power of dBTechnologies' VIO line system, with L1610 arrays and S218 subwoofers, the team delivered exceptional sound quality and performance to thousands of fans in attendance.
As specialists in dynamic event production, ProductionOne is renowned for its ability to deliver seamless audio experiences in challenging environments. This year, the company unveiled its recently acquired VIO system, which delivered flawless audio during pre-game ceremonies and halftime entertainment.
To optimize coverage and sound efficiency, ProductionOne configured the VIO system on six custom carts, each with L1610 three-way speakers stacked on top of S218 subwoofers. These mobile systems were moved onto the field for the national anthem and repositioned for the halftime show. The lightweight yet powerful design of the VIO system ensured uniform sound throughout the stadium, while significantly reducing installation and disassembly time compared to previous years.
Producing audio for a match's halftime show presents unique challenges, as football stadiums are among the noisiest environments imaginable. The system must be powerful, accurate and reliable; qualities that the VIO system easily overcame.
The halftime show featured an electrifying set by Andy Child's Sixwire Band, accompanied by Felix Cavaliere, lead singer of the legendary Young Rascals. The duo captivated the audience with iconic hits such as "People Got to Be Free" and "Good Lovin'." With every note and letter resonating throughout the stadium with astonishing clarity.
DJ Thornton, Production Manager at ProductionOne, praised the efficiency of the system: "The individual control of the speakers, EQ and level settings were incredible. Compared to previous years, I was able to program the system in 20 minutes instead of two hours. It was flexible and fast."
