United States. The Custom Electronic Design & Installation Association (CEDIA) has launched its ESC Marketing On-Demand, a program designed to help contractors obtain an electronic marketing system capable of offering company information to potential customers locally. The program also offers brochures, postcards, and other promotional materials that members can customize and print.
The ESC Marketing On-Demand is part of CEDIA's effort to support the marketing programs that its members have, promoting a profitable way to reach potential customers and partners, adapting the company's information: name, contact information and logo.
For Jamie Riley, senior director of Public Relations and Marketing at CEDIA "the program was developed for members who do not have the time or resources to create a marketing campaign, offering a simple and affordable solution for effective communication to potential customers."