Select your language

It's to simplify life

In these days when I see how technology has become an integral part of the human being, I do not stop thinking about the risks involved in the fact of a mass focused on consuming products, solutions and integration.

Recently I was asked what technology was for. Without a doubt I answered that in order to simplify man's life; however, this premise can fail with astonishing ease, even more so in these days when anyone can connect a cable or be an electrician.

Think about it a little more. He has not heard cases of relatives or friends who wanted to invest a good amount of money improving their house, through technological facilities, and then find that some of the systems do not work or the hands not correctly. When the time comes for the warranty a thousand inconveniences appear, but the technician does not do it and therefore does not answer for his work.

In that instant, which is not very difficult to be lived, technology stops solving and simplifying life. It goes from the illusion of having all the systems of the home or office perfectly interconnected to having boxes of useless devices lying around in any corner.

That is why you, an audiovisual technician friend, do not participate in these bad practices. If you are going to get into a project no matter how simple it seems, make sure that you can deliver to the client what they are waiting for. Make sure you have the capabilities and resources, technical and personal, to make a customer's wishes come true.

Finally, don't forget that you are responsible for making a brand and building a name for yourself. The work you do, the degree of commitment you invest in them and the support you give to your customers are elements that can really generate new business. Always keep in mind that technology is there to simplify men's lives, not to complicate it for you and your customers.

Santiago Jaramillo
Santiago JaramilloEmail: sjaramillo@latinpressinc.com
Editor
Comunicador social y periodista con más de 15 años de trayectoria en medios digitales e impresos, Santiago Jaramillo fue Editor de la revista "Ventas de Seguridad" entre 2013 y 2019.


No comments

• If you're already registered, please log in first. Your email will not be published.

Comments are closed

The comments for this content are closed.

Colombia has a new law against noise

Colombia has a new law against noise

Colombia. The Colombian government sanctioned Law 2450 of 2025, which establishes a new regulatory framework that combats those who abuse noise and establishes fines and sanctions.

Shure Launches Microphone for Videography and Field Recording

Shure Launches Microphone for Videography and Field Recording

Latin America. Shure introduced its new MoveMic 88+ Wireless Stereo Microphone, revolutionizing mobile audio as the first direct-to-cellular wireless stereo microphone with selectable polar...

Kramer USB-C cables speed up AV system installation

Kramer USB-C cables speed up AV system installation

Latin America. Identifying the correct USB-C cables for each installation is now easier with the introduction of Kramer's new 3.2 Gen 2 cables with icons on their connectors indicating their ability...

Premium office market in South America reactivates

Premium office market in South America reactivates

Latin America. The office market in South America is beginning to recover. According to the latest report by Cushman & Wakefield, office availability in the region has dropped to 19.43%, thanks...

Powersoft launched Unica T, a solution for the touring market

Powersoft launched Unica T, a solution for the touring market

Latin America. Unica T is Powersoft's new tour-focused amplification platform designed to meet the requirements of the most demanding live sound applications.

Progress to enhance the role of women in industry

Progress to enhance the role of women in industry

Mexico. Female leadership has proven to be a key factor in the evolution of companies, driving innovation, sustainability and equity. In Latin America, various initiatives have emerged to close this...

Schneider exceeds expectations in sustainability during 2024

Schneider exceeds expectations in sustainability during 2024

Latin America. Schneider Electric has presented its sustainability indicators and financial results for the last quarter of 2024. The report highlights that the company achieved a score of 7.55 out...

ChamSys grows in Mexico with Chauvet

ChamSys grows in Mexico with Chauvet

Mexico. In response to the growing demand in Mexico for its line of lighting control solutions, ChamSys announced that it will begin direct distribution of its products in that market with the...

ATP Data Center Achieves Tier III Certification

ATP Data Center Achieves Tier III Certification

Colombia. Andean Telecom Partners' (ATP) Orion Data Center has obtained a new Tier III certification from the Uptime Institute, a key recognition that positions it among the most advanced data...

Video: Fonestar seeks new distributors in Latam

Video: Fonestar seeks new distributors in Latam

Latin America. Spanish audio solutions manufacturer Fonestar is looking to grow the presence of its products in the Latin American market. To this end, the company is looking for new distributors in...

Suscribase Gratis
Remember Me
SUBSCRIBE TO OUR ENGLISH NEWSLETTER
DO YOU NEED A SERVICE OR PRODUCT QUOTE?
LATEST INTERVIEWS
SITE SPONSORS










LATEST NEWSLETTER
Ultimo Info-Boletin