Brazil. Kinoplex, the largest national cinema chain in Brazil, has completed the digitization of its 220 screens with DLP projectors of Christie's Solaria Series, models that comply with DCI standards.
The large number and variety of screens, as well as projection distances in the various Kinoplex rooms, have advised the deployment of different models, including CP2215, CP2220 and CP2230 units, known for their high reliability and low cost of ownership.
"We are extremely pleased that Kinoplex has opted for Christie technology to offer its viewers an unparalleled viewing experience. With more than 100 years of experience behind it, Kinoplex is today one of the largest film exhibition chains in Brazil and an undisputed leader in the introduction of the most innovative cinematographic technology. Our digital cinema projectors are the best option to meet the demands of exhibitors in 2D and 3D projection," explained Ricardo Laporta, director of film sales at Christie Brasil.
For his part, the person in charge of Kinoplex, Luiz Severiano Ribeiro, said: "The attention to our market shown by Christie and its extensive catalog of products for digital cinema, with a large number of projector options, made the brand the natural candidate. At Christie we have a reliable and visionary partner to offer our customers today and tomorrow the best content."
The deployment, carried out through a Virtual Print Fee (VPF) agreement with Quanta DGT/AAM, was managed by Kelonik and covered a total of 220 screens spread over 30 Kinoplex complexes distributed throughout the country, including large cities such as São Paulo, Rio de Janeiro, Goiania, Campinas, Maceió, Manaus, São Luis and Boa Vista.