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Galanz shows its innovation capabilities with Absen LED

absenInternational. More and more technology companies are using LED videowall technology to present their commitment to innovation and improve their business. The combination of cutting-edge display technology and creative digital content can deliver unforgettable visual experiences and take corporate imagery to the next level.

Most recently, Galanz, a leading Chinese manufacturer of smart and multifunctional appliances, installed two stunning LED video walls, both inside and outside its world headquarters and factory building in Guangdong Province, China.

Inside Galanz's corporate lobby at its factory in Zhongshan City, there is a transparent LED video wall of more than 160m² extending from floor to ceiling, featuring Absen's 2mm KL product. The massive LED wall is made of five LED screens, with the main display of 5 m x 16 m and four screens of 5 m x 5 m and 5 m x 3 m. Used to play branded content and personalized 3D content, the Absen video wall turns a passive space into a highly interactive and dynamic environment that will attract customers, employees and partners from the moment they enter the door.

"Galanz is a well-known local technology company," said Absen project manager Kenny Yan. "The massive display was installed on the ground floor in the lobby area to achieve maximum impact when visitors enter the showroom of the company's factory. The custom video wall that plays creative content like 3D waves creates a real surprise effect and helps showcase the company's capacity for innovation."

- Publicidad -

As a fixed product for interiors, absen's KL series offers a perfect balance between excellent visual performance, ease of use and affordability. With a pixel pitch range of 1.5mm to 3.9mm, KL is ideal for a wide range of applications, including corporate, retail, hotel, government, transportation and other indoor environments.

At its corporate headquarters in the city of Foshan, Galanz chose Absen's DooH technology for a giant, customized, outward-curved display to showcase its corporate image. The 800m² exterior video wall was mounted on top of their office building and is used to play branded content and innovative custom 3D content. Overlooking the industrial park, the LED screen works day and night, making it a must for visitors and passers-by.

The DooH installation for Galanz measures 57 m x 14 m, with a 6 mm LED display of the Absen GS series. The GS series offers excellent visual performance thanks to its high image quality with a wide color gamut of 110%, exceptional brightness and a contrast ratio of 3840Hz. GS is able to maximize engagement by delivering dynamic and vibrant messages even in direct sunlight. This rugged IP65 display also features a waterproof design, which is combined with a unique heat dissipation system, making it a reliable DooH solution that can withstand all kinds of weather conditions and climates.

Currently, the KL and GS series are only available in the Latin American, Chinese and APAC markets.

Richard Santa, RAVT
Richard Santa, RAVTEmail: [email protected]
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.


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