Mexico. In March 2011 the Mexican Association of Digital Signage (DSMX) was presented, which seeks to provide industry professionals with a space for education, interaction and exchange of knowledge and experiences.
The main objective of the Association is to promote and promote the Digital Signage sector in Mexico, as well as to create a culture of digital signage in end users and brands that invest in advertising.
Germán Robles, VP Business Developer of DSMX, explains that the Association was created to meet the need of the industry in Mexico for an organization that was a reference and that would support all the audiences that converge in it, such as suppliers, manufacturers, creative end users, advertising agencies, among others.
Among the priorities of DSMX is also the dissemination of information in order to keep its associates up to date, generate market research and surveys for all sectors of the industry, in addition to being the reference point of Digital Signage in Mexico and Latin America.
On its website, the Association publishes important information such as technical and technological articles, news, case studies, among others that allow visitors to be guided in the different worlds of Digital Signage.