International. In order to maintain permanent contact with educational institutions and promote innovative environments, Ikusi participated on November 20 and 21 in the Design Faktoria initiative. An event that combines creativity and design, in which students and professionals responded in just 24 hours to the challenges posed by industrial and service companies, including Ikusi.
Participants worked in mixed teams to create new and creative concepts around the proposed challenges: communication and marketing campaigns, software, new product service systems, etc.
The main objective of this initiative was to underline the value of design as a key tool when proposing innovative products and services, and to demonstrate it in a practical way.