BenQ announces Zowie as the new brand for its e-Sports

Latin America. BenQ, the renowned international pioneer of monitors designed for e-Sports, announced that the Zowie brand will represent the company's future launches in this market.

Following the recent investment in Zowie Gear, BenQ has further demonstrated its dedication to this segment by adopting Zowie as the new brand for its gaming-related  line. BenQ will continue to make known its commitment to gamers, providing e-Sports with premium professional gaming products through the Zowie brand.

All future merchandise related to BenQ games will now be presented under the name Zowie. Combining the core competencies of BenQ and Zowie, the new Zowie-branded e-Sports devices will focus on ergonomics and customization to provide innovations that truly improve player performance and enjoyment.

BenQ will launch Zowie product line in Latin America after Q1 2016. For more information on Zowie products, visit ZOWIE.BenQ.com.

Richard Santa, RAVTEmail: [email protected]

Editor

Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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