Latin America. Airports exist for the purpose of helping passengers get where they are going. Travel from arrival to boarding is one of the concerns of most passengers and, today, the ubiquitous route search feature is usually left to disparate systems and static visuals. These do not reflect the dynamic and changing nature of the airport environment or the passengers that comprise it.
To give airports the dynamism they need, the company NEC launched Direct View LED, a technology that can be used to replace search signals statically with smart digital signs.
Ideal for finding routes at the point of delivery, immigration, check-in, departures, docks and gates, these smart signs can be used to overcome language barriers, emergency situations, changes and movements, making the airport experience more pleasant, informative and easy to navigate for passengers in real time.
By seamlessly integrating smart signs into architectural surfaces, airport architects and designers can now be more creative in how the building can be used as part of the path-finding strategy that will ultimately transform the passenger experience.
"By using operational data to change the content of real-time search on signs, airports can redirect and re-inform passengers in a way they've never been able to do before. This could be in the form of emergency messages such as the last call or a missing child, or simply to react to a backlog of a number of passengers in an area or a change of door or waiting line at immigration. Smart signals can also overcome language barriers, especially if they are connected to flight departures or known arrivals from specific countries," the company said of its new product.
