Tuesday, 18 January 2011 10:07
Next March, the CEPADE (Center for Postgraduate Studies in Business Administration and Management) of the Polytechnic University of Madrid will start classes on a new Digital Signage course, which is part of the Marketing Master and is officially recognized with three credits.
This course, taught by Professor Rafael Negro, lasts four months and aims to cover the lack of knowledge about the new tools of Digital Signage, Multimedia Communication or Digital Marketing. During the last 5 years, the market for advertising or digital signage has grown explosively, but there are few marketing and communication professionals who know its interiorities and the enormous development potential it contains.
Likewise, for entrepreneurs who are interested in the inclusion of the offer in their catalog of multimedia products, and also for graphic designers who wish to make the leap to this new communication language.
This course is aimed at: Commercial and Marketing Directors, Graduates in Communication, Marketing, Journalism. Telecommunications Engineers, Computer Science, Industrial. Entrepreneurs in the audiovisual and media world. Graphic designers. Private investors who wish to know this market to eventually invest in it.
www.cepade.es
