Bolivia. PapaBrown is a rental company that has been in the Bolivian AV industry for five years, and today seeks to replicate an international AV work model for the local market.
The idea of its directors is to generate alliances with leading manufacturers and to develop international events. They have already achieved this with companies in Peru and Argentina.
Emilio Tarradelles, manager of PapaBrawn, explained to AVI LATINOAMÉRICA that "We have divided the company into two segments, entering a market to which we were not accustomed. Our experience is based on corporate events but now we are also organizing parties, that's why we have PapaBrown Corporate and PapaBrown Social."
On the audiovisual industry in Bolivia, he said that it is growing, there is increasing interest in professional solutions and it is a great opportunity for manufacturers because there are no well-marked leaders.
"I believe that whoever enters now will stay forever because it is a market with great potential and has been formalized in recent years. The market for large events in Bolivia is a bit resentful due to regulation. But there are a lot of performances with local bands and that's the market PapaBrown is looking for."
