Latin America. After the acquisition of Enterasys by Extreme Networks in September of last year, it has been necessary to strengthen the operational structure of channels for attention to Latin America, through the integration of new executives, new marketing tools and comprehensive training to channels throughout the region.
Rubén Sánchez, Distribution Manager for Latin America and Jorge Díaz, Channel Manager for Mexico and the VECCA region (Venezuela, Colombia, and Central America), are the two new specialists who are now joining as part of the Extreme Networks commercial team. Oscar Chiu is also redefined as regional manager for Global Systems Integrators.
The three leaders of this new structure will have specific responsibilities for distributors, integrators and channels that correspond to extreme Networks' global strategy. Each of them is in charge of a group of Channel Managers who will give differentiated attention to each partner, according to the specific needs of the market they serve.
"The incorporation of these highly experienced executives in business development and attention to the distribution channel, will give us the muscle to serve our business partners in a more personalized, efficient and effective way with a view to achieving sustained double-digit growth in Latin America, "- said Juan Vergara, Channel Director of Extreme Networks Latin America.
He emphasized that "We are making changes to integrate all our current channels seeking to offer equal and equitable commercial conditions at all levels and in a transparent manner."
Ongoing training for the region
In the near future Extreme Networks will carry out a training program for the distribution channel in the region. A series of Roadshows in Latin America, where the company's Channels and Engineering executives will give specialized presentations, as well as in-depth dives in Extreme Networks technology. From these trainings, attendees will obtain the updated certifications of the new Extreme, called ESP (Extreme Sales Professional) and / or EDP (Extreme Design Professional). These certifications will be free of charge and already provide the full content of the unified portfolios.
The confirmed dates for obtaining these certifications are as follows:
Lima, Peru May 20 and 21.
Mexico City May 21 and 22.
Bogotá, Colombia May 28 and 29.
Guatemala June 2 and 3.
