Latin America. Currently, audiovisual projects have become more relevant, largely due to the use of mobile applications and information systems supported by digital technologies, which are integrated with different systems. These have helped to ensure greater transparency and reliability in information for users.
Therefore, and taking into account the challenges that the industry has in implementations and technological trends, the Cala Awards seeks to show the type of cutting-edge audiovisual technologies incorporated, the degree to which audiovisual technologies positively influence the quality of life of people, optimizing communication and interaction between them and the benefits of the project for the region or the country.
According to the leaders of the project, Cala Awards "is given in order to recognize the work of integrators who project the solution of the great challenges that exist in the industry in the future. In addition, by the need to understand the new technological trends and show the enormous opportunity that Latin America and the Caribbean has, to achieve a real integration of processes, equipment, connectivity and innovative ideas".
In addition, they added: "Beyond these advances, the process of digital transformation of the region, understood as the adoption of technologies and use of digital services by households, production and governments in new areas, such as online access to financial services, electronic commerce, digitization of production and industry 4.0 requires new AV projects with more developed levels of digitization. "
The invitation is then to apply here your project as a commitment to innovation and the incorporation of cutting-edge technology.
For the choice of the finalist projects, the following criteria will be taken into account:
1) The type of cutting-edge audiovisual technologies incorporated in it
2) The degree to which audiovisual technologies positively influence people's quality of life, optimizing communication and interaction between them
3) The importance that the project could have for the benefit of the region or the country.
4) The works presented may belong to the categories: corporate, commercial, entertainment or government.
Cala Awards and its Best AV Project category, collects the trajectory of what until 2022 was the AV Latino Contest.
To register for the Cala Award Best AV Project, click here.
