United States. Panamax/Furman introduced an innovative program designed to motivate its sales representatives to achieve the proposed objectives, while also contributing to their continued education within the consumer electronics market through their participation in the Independent Organization of Representative Professionals (Ipro).
Under the new program, Panamax/Furman will pay up to $500 in expenses or registration fees for any sales representative firm that achieves its sales goals.
"Panamax/Furman is setting an example for the industry with this new sales program. It's not just about encouraging its representatives, it shows how important it is for the company to continuously educate its sales force in this changing market," said Raymond Wright, CEO of Ipro.
While Jimmy Paschke, director of sales of custom installations added that "Irpo is an important organization that not only contributes to the education and professionalism of industry sales representatives, it also strengthens relationships between representatives and manufacturers, which benefits distributors and integrators, as well as their customers."
