Brazil. Latin Press, producer of IntegraTEC, announced the partnership with Home Theatre & Casa Digital Magazine of Brazil for the joint production of HT Day that will occur simultaneously with the 2024 version of the event in São Paulo.
Aimed at residential technology and custom electronics professionals, as well as interior designers and construction contractors, Home & Casa Digital Magazine is the leading media publication in its sector in Brazil and circulates to more than 15,000 readers each month.
Building on the success of the Tecnomultimedia brand, IntegraTec is expanding the professional a/v and systems technology exhibition and conference with versions in Brazil, Colombia and Mexico, attended by a combined audience of more than 10,000 professionals per year for both. Events of the day.
For IntegraTec Brasil 2024, Latin Press will develop with Home Theatre & Casa Digital Magazine an exclusive one-day academic program for smart home professionals with the title Home Theatre Day, under the leadership of Home Theatre & Casa Digital magazine and hometheater.com.br teams. In addition, the event will include an expanded exhibition space for different manufacturers and distributors at the World Trade Center in São Paulo.
"For many years we have been discussing how we could join forces," said Orlando Barrozo, Director of Home Theatre and Digital House. "We've found the formula that leverages our strengths to help the industry."
"We are developing interesting partnerships with different media and partnerships across the region for IntegraTec," said Max Jaramillo, CEO of Latin Press. "We are proud to welcome Home Theatre & Casa Digital magazine as a confirmed partner. Orlando is a true veteran of the local industry and his contacts, knowledge and insight are invaluable."
