Latin America. Bose Professional has appointed Adam Castillo as Vice President of Global Marketing. Castillo brings more than 20 years of experience leading marketing teams at companies ranging from startups to large global technology companies.
Castillo joins a diverse and growing group of senior technology industry professionals who have joined Bose Professional's new independent team in the past year. Castillo will report directly to John Maier, CEO of the company.
"We are thrilled to welcome Adam to the Bose Professional team," said Maier. "His deep global marketing experience and extensive knowledge in the professional audio industry will be invaluable as we continue to grow our business and expand our reach. We are fortunate to be able to benefit from his experience and are excited to have him be part of Bose Professional."
Adam Castillo has held senior marketing positions at companies such as Logitech, Avid, and Blue Microphones, where he has led global marketing strategy and execution, brand strategy and development, and product marketing, among other roles. He is the creative architect behind multiple global brand launches and brings extensive experience in developing new markets. At Bose Professional he will focus on positioning the company to achieve impactful growth in its new era as an independent organization.
"I'm very happy to be joining Bose Professional at such a pivotal time," said Castillo. "I am grateful to be part of such an impressive leadership team that has come on board to build the next chapter of the company. The company's overall talent, technology, and its legacy of more than 50 years are there to be leveraged; It's extraordinary to see so much potential in one place."
Following its privatization in April 2023, Bose Professional has been building and expanding its autonomous operations and infrastructure at a rapid pace over the past four quarters, most notably the announcement of its new hybrid sales organization in the United States.
In addition to adding talent to fill key positions, this year Bose Professional has opened ten new offices and Experience Centers in cities around the world, including Tokyo, London and Shanghai, empowering local teams to deliver best-in-class sales and service processes to their customers.
