ISE. One of ISE's new approaches for this 2023 is content production. In this scenario, the Spanish company Brainstorm, specialized in real-time 3D graphics solutions, XR / VR / AR and virtual studios, presents its solutions for content creation.
The company shares space with Sono, the System Integrator that designs and allows the experience through audiovisual engineering, and Alfalite, the only European LED manufacturer.
Brainstorm exhibits its products in two different spaces within the new Content Production and Distribution Zone space in Hall 6, demonstrating the flexibility of its product range, capable of both creating the most advanced VR/AR/XR content while providing affordable content creation tools for event production, corporate presentations and educational institutions.
Brainstorm and Alfalite demonstrate the incredible possibilities offered by high-level virtual production, including AR, AR and VR content created by InfinitySet, Brainstorm's award-winning solution, and displayed on Alfalite's state-of-the-art ORIM technology panels.
The VP / XR Theater of Alfalite and Brainstorm shows a complete solution, displayed on two Alfalite LED videowalls placed at 90º and with content created with the latest version of InfinitySet, which includes functions specially developed for advanced virtual production and immersive XR, including teleportation of characters and AR in context. With its tight integration with Unreal Engine, InfinitySet is perfect for TV, film, events, and any other content creation need.
Brainstorm and Sono show Edison PRO, a comprehensive, easy-to-use and affordable solution for creating spectacular presentations and videos live or online, which allows you to include embedded presenters in 3D virtual environments. With Edison PRO, any user can create immersive presentations based on a PPT or PDF file and add additional content such as images, sound, video, and even 3D objects or animations.
"Brainstorm is proud to collaborate with Alfalite and Sono in the Content Production and Distribution Zone, which demonstrates the endless possibilities provided by our AR/XR content creation technologies, not only for television and film, but also for advertising, events in, corporate presentations or education," said Miguel Churruca, director of marketing and communication at Brainstorm.
